This is
Freddy Funko, the mascot character created by Funko and used across the brand’s own original releases. He shows up as a stand-in “everyfan” figure in various outfits and themes rather than as a character from an outside story. The source here is Funko’s own media and branding, which has become widely recognized in modern pop-culture collecting.
The Pocket Pop! Keychain figure shows Freddy with the classic big black eyes, side-parted brown hair, and a simple outfit with a light top and dark pants. He’s standing upright in the standard chibi-style pose, with the keychain hardware attached at the top of his head inside the window box. The box front reads “Freddy Funko,” and the number field isn’t shown on the packaging. A shared Exclusive sticker is visible alongside a “Limited Edition 2000 pcs” note, matching the
Funko POP! releases from 2017">2017 release and 2,000-piece production run.